If you do local SEO work, you've run into this: a client's Google Business Profile says one phone number, their website footer says another, and nobody noticed until a customer called the wrong number. Or the postal code on the GBP listing is a leftover from an old office. This kind of drift is called a NAP (Name, Address, Phone) inconsistency, and it's widely cited as a local search ranking factor. But checking it by hand means opening every listing and every website side by side. I built ...