Short answer Google Play closed testing costs anywhere from $0 to around $35. Direct outreach, family, and free peer exchange platforms cost nothing in cash but require 10 to 20 hours of manual coordination. Paid testing services range from $15 to $35 for a complete 14-day testing run with guaranteed active testers. Open the 'Testing -> Closed testing' page in your Google Play Console, and you will see the requirement to get 12 testers opted in for 14 consecutive days before applying for ...