Everyone preps for the start. The idea, the stack, the launch post. But watching people who build next to a full time job, I run a career platform for exactly this crowd, so paying attention to where projects die is basically my job, the start is rarely where it goes wrong. Month four is. By month four the project isn’t new anymore. The week-three dopamine is gone. The day job gets heavy again. Every guide you bookmarked was written for week one and none of it covers this stretch. Nothing is te...