Everybody is shipping MCP servers or in-app copilots these days, and I'm trying to figure out if this is actually moving the needle or still mostly experimental. For those of you who've shipped something like this: what happened in practice? Did you see anything on conversion, activation, retention, support volume, or deal size? Or was it more of a checkbox feature users barely touch? Also curious about the stuff you didn't expect. What went better than you thought, and what turned into a ...