I’m a founder building vertical software for an underserved niche. Last month, I got my first paying customer at $100 MRR. This month has been harder. Facebook is bringing in more qualified leads, but a lot of them ask for new features before committing. The frustrating part is that I can build some of these features in a day or two, but then the lead often disappears or never comes back. I’m starting to think I need to switch to card-gated trials so people have more commitment before I buil...