SaaS
I built a top 3 email marketing SaaS using a playbook that has no chance now
Back 14 years ago I started a SaaS business. It became mildly popular and sold in 2021 for tens of millions. Now I am back at it - building something else. I am struggling though. I’ve been trying to work out whether I could build the same way if I started today. Honestly, I don’t think I could. When we started, building software was difficult and clunky. I am a software engineer so I could build when others couldn't. Distribution was also fairly understandable. We used SEO, paid ads an...
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