SaaS
Starting a Business Process Improvement / Operations Optimization business - should I niche down? and can I use custom video audits to win clients?
I'm looking at starting a Business Process Improvement / Operations Optimisation business that helps small businesses save time by improving inefficient workflows, reducing admin, automating repetitive tasks and streamlining day-to-day operations. My initial thought is to niche down into a single industry (for example, independent garages, as that's the industry I know best). Instead of cold calling and trying to sell my services, I was thinking of a different client acquisition strategy. ...
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