I run Legit.Show. It is a directory of launched software, and we measure every listing the same way. After analyzing 6,574 launched web apps and SaaS products, I found that 36% execute non-essential trackers before obtaining user consent. I had expected this figure to be lower, and I believe it is a fact worth sharing widely. This isn't just about whether a site has a cookie banner; we verify whether non-essential trackers actually execute without consent. If a site doesn't set any non-essen...