FAQ Schema in 15 Minutes: JSON-LD That Actually Earns Rich Results FAQ rich results are one of the few schema types Google still shows widely in search results. They expand your listing, push competitors down the page, and — increasingly — feed the exact passages AI Overviews quote when answering questions. Most implementations fail on small technicalities, not big mistakes. Here is the minimal correct pattern and the five rules that break nearly every failed deployment I’ve seen. ...