AI was built to make us productive, not creative, argues Dayana Aleksandrova, Head of Social at WalletConnect. That's why marketing everywhere looks identical: people copy because copying feels safe, and AI made it effortless. Her fix is counterintuitive. Skip the polished positioning statement and lean into what's relatable: mundane facts, hyper-narrow obsessions, and the posts that feel slightly embarrassing to publish. She bans AI from her writing entirely, keeps it for video editing and prod...