I recently built a resume tailoring tool. Under the hood, it's a bit different from most tools in this space because it edits the original PDF while tailoring the content. That said, I don't think customers really care about the technical implementation. From a user's perspective, it's still another resume tool in a market that already has hundreds (or thousands) of resume builders, ATS optimizers, and tailoring tools. My question is: how do you acquire users in a crowded category like thi...