for a while i couldn't figure out why some of my X posts did fine and most just went nowhere. i would post something i thought was good and it would die at like 200 views, then something i wrote in 10 seconds would randomly do well. made no sense to me. what i did notice was the posts that got more reach were also the ones bringing signups and dms about my work. so reach was the thing that actually mattered. i just had no idea how to do it on purpose. so one day i went through my last 100 po...