Most operators think 15% payroll-to-revenue is already lean. Sean Frank, CEO of Ridge, runs at 7%. The mechanism behind it isn't magic — it's structural. Shopify replaces the web dev team. Meta's algorithm replaces a chunk of the acquisition team. AI is increasingly absorbing CX. What's left is a much smaller, more specific team: product, creative, a couple of ops people. He also laid out the product-selection framework that makes small teams viable at scale: consumable, strong LTV, small S...