SaaS
I've realised I'm not actually selling software. Am I thinking about this the right way?
After running and growing my own businesses for over 18 years, I've gradually developed a financial management system that I use every day to understand where the business actually stands financially. Over the last year I've turned that system into software, but something has dawned on me over the last few weeks. I don't actually think the software is the product. The method is. The software simply makes it much easier to follow consistently. The idea isn't to replace bookkeeping or accounti...
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