3 years ago I quit a stable job to build a start-up around a problem I had a significant experience at work. I was sure we could quickly build a much cheaper and more flexible solution - and we did. But then we realized that almost no one company actually feels this problem. Those who do have usually already built internal solutions, and selling them external ones is quite resource- and time-consuming. We kept shipping, talking to people, pivoting between various B2B and B2C ideas, and much ...