SaaS
Why is it so hard to sell software to construction/trade audiences?
Trying to figure out why it's so hard to get traction with a specific audience: construction subs and tradespeople. Built something genuinely free, no card, no signup even needed to try the basic version, walk away anytime if it doesn't help, aimed at a real financial problem they deal with constantly. Not selling anything, not asking for money. I think the real issue isn't the product. It's that this exact audience has been burned so many times by "tech bros" cold pitching website...
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