Welcome to our series of sharing 30 actionable Saas advice in 30 days. On Day 2, we’re talking about marketing too late and treating it as an afterthought. Many founders treat marketing as a post-launch chore. They build the product in a vacuum, and only once it’s "ready" do they start thinking about distribution, positioning, or copy. By then, it's often too late. You end up trying to answer fundamental questions that should have shaped the codebase from day one: Who is this actu...